Wednesday, March 10, 2010

Frozen Yogurt Trend Will Not Die

Hi. My name is Washington DC, and I have a problem. A frozen yogurt problem.

Really entrepreneurs. Really. That's all we can conjure up, another fro yo place I guess. This one is located at 1006 F Street NW; amazingly only four blocks from TangySweet, another yogurt place. The creators of TCBY must feel like visionaries. They've been doing it for almost 30 years. DC is now at the point that some neighborhoods have multiple frozen yogurt outlets. Surprisingly they have been as durable as the cupcakeries.

The new place is called FroZenYo. Get it, Zen + FroYo. Enlightenment in 16 different flavors and about 100 calories. It was packed at lunch yesterday and is located in a crossroads of sorts near Metro Center. They're near the semi-clothing-retail district, several hotels and the tourist magnets Hard Rock Cafe, Madame Tussaud's and Ford's Theatre. FroZenYo is also located directly next to a souvenir shop. No doubt they'll be just fine. Now, to convince someone to start the 24 hour vegan diner trend. Anyone? Yes, Yes?!