Some residents in DC's Penn Quarter/Gallery Place neighborhood are at odds with a plan that would allow more video screen billboards to be erected on and around 7th and H Streets NW. There are already video billboards in the area at 7th and F, 7th and G and three television-like boards directly above the Metro entrance at 7th and H. The current proposal would more than double the number of locations with video kiosks on street level, new video billboards in the Gallery Place Walk area (7th and G) and vertically mounted video billboards on the façade of 777 7th St, a residential building.
This seems to be an issue that will persist even after the current episode is settled. Looming large is the future development at old convention center site, renamed City Center DC. There are grand plans for the prime real estate now occupied by a vast parking lot. Bound by New York Ave, 11th Street, H Street and 9th Street, the new development will include entertainment, retail and open public space; all above, below and adjacent to each other. The East End/Downtown area has been a shopping destination for years. Now the entertainment sector is rising with Museums (public and private), nightclubs and sports venues. Add to that a vibrant and growing residential base and well, there you go. Unfortunately the residents are sometimes pit against the casual visitor in the fight for amenities.